361 Degrees International Ltd. (Chinese: 三六一度; pinyin: sānliùyīdù) is a leading Chinese sportswear and athletic lifestyle brand headquartered in Xiamen, Fujian.[1] As of the 2023 fiscal year, 361° reported annual revenue exceeding CN¥8 billion, reinforcing its position as one of China's top sportswear brands.[2]
History
The company was established in 2003. The brand name 361° was launched in January 2004. It denotes the 360 degrees in a circle plus one extra degree, representing professional functionality plus an added degree of innovation and creativity. Since 2009, the brand's slogan has been "One Love". 361 Degrees International Limited was listed on the Hong Kong Stock Exchange on 30 June 2009.[1]
361° was the official sporting wear of the Chinese men's and women's Olympic curling teams during the 2010 Vancouver Olympics.
On 22 October 2014, 361° became the provider of the official uniforms for staff and volunteers at the